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Objectives:  Vaccination campaigns against COVID-19 throughout the world are not only a major organisational challenge, but also a communication and social challenge. Recent data from several countries show that a relevant proportion of citizens either do not plan to be vaccinated against COVID-19 or would rather postpone their vaccination. We argue that such attitudes are not the result of generalised scepticism about vaccination, nor of generalised distrust in science.   Methods:  We analysed data from three survey waves on attitudes to vaccination against COVID-19 conducted in Italy in October 2020, January 2021, and May 2021 in the context of the Science in Society Monitor.   Results:  Positive evaluations of experts’ communication and trust in their contribution—as well as in that of health institutions, local authorities, and healthcare workers—play a key role in understanding the willingness to be vaccinated.   Conclusion:  Relevant implications can be drawn in terms of communication efforts and institutional strategies that are essential to build effective and inclusive vaccination campaigns.

Public Perception of COVID-19 Vaccination in Italy: The Role of Trust and Experts’ Communication