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This article sets out the articulation between the technologies, the art and the communication. It establishes a comparison between the modes of production of free software and the processes of creation that sustain the artists enrolled in the movement of Free Culture and Copyleft, establishing a relationship between artists and programmers. To account for these articulations, it is analyzed the art work “The man who sold the world” by an argentine artist who works from the Copyleft attitude. This work serves as a witness case of the logics of production and exhibition that were identified as recurrent in the artistic experiences analyzed throughout the research. In addition, the case of the work "The man who sold the world" allows to inquire about the transformations in the conceptions of authorship and originality that are proposed by the movement of the Free culture.

TECNOLOGÍAS DIGITALES Y ACTITUD COPYLEFT. De la programación al arte