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The management of companies which manufactured bodywork in Ecuador related to quality tools is required due to the use of them depends absolutely if they are competitive in the local and international market. It was researched how the total quality tools are related to the measurement of productive competitiveness in the bodywork sector of Tungurahua province. The study had theoretical and empirical methods, the approach was quantitative. The design was exploratory, descriptive and correlational; the study population was 112 people and 96 internal clients. The data collection technique was the survey which instrument was the (questionnaire) made of 23 items. Beyond the results the greatest impact we noticed was that the total quality tools are related to the productive competitiveness in the bodywork sector in Tungurahua province, reaching an average of 0.850, just 24% of the companies have obtained the ISO certification, from the total of Bodyworks companies in Tungurahua it reaches 65% in the country. To hire employers, there are not taken into account the needed competences. In addition, there are no programs to reduce costs in production. It was appropriated to elaborate the Methodology for the application of quality tools in order to improve the competitiveness of the Tungurahua bodywork companies.

Herramientas de calidad total y la competitividad: caso sector carrocero de la provincia de Tungurahua.