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. The globalization of social and economic processes, the digitalization of all spheres of human activity, the increase in competition leads to a rethinking of the phenomenon of success. The purpose of the study is to analyze the attitude and motivation to success of students. Materials and methods. The survey involved students of 1-3 courses of the Moscow Aviation Institute (MAI) (95 people). To diagnose the motivation for success of students, the method of T. Ehlers was used. Methods of descriptive statistics (arithmetic mean) were used. The results of the study. The results obtained after the survey and this methodology allow us to conclude that, in general, students of 1-3 courses are motivated to succeed. Thus, the preferred success criteria for 54% of 1st year respondents are recognition in a peer group and in social networks. For 63 % of the respondents, the 2nd year – financial well-being, for 68% of the respondents, the 3rd year-professional implementation. The overall indicator of the respondents ' motivation for success corresponds to the average level of education. The study showed that in the course of forming their own attitude to success, the individual is based on the value orientations that have developed in the context of the current situation of the development of society, and also allows them to identify problem points in the training of future specialists. Conclusion. Learning a foreign language for students in assessing their own success is a prerequisite for both educational and future professional activities. The effectiveness was determined using numerical meters that allow accurate diagnosis of the success of the survey participants.

Philosophical understanding of the concept of success and its modern interpretation by students of a technical university