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espanolEl periodismo automatizado ha hallado en las coberturas deportivas un ambito propicio para su expansion, debido a la propia naturaleza de las competiciones. Estas tienen una importante sustancia estadistica que favorece el manejo de datos ordenados y permite la programacion de rutinas informativas, dado el caracter ciclico y repetitivo de la celebracion de partidos y torneos y, por extension, del seguimiento que hacen los medios. Este articulo se detiene en el estudio de caso de AnaFut, el bot desarrollado por el nativo digital El Confidencial, primer medio espanol en usar esta tecnologia para la escritura automatica de cronicas deportivas. A traves del analisis de contenido de ochenta cronicas publicadas, entrevistas semiestructuradas a periodistas del medio y cuestionarios a un panel de cinco expertos, los resultados indican que el desarrollo y la aplicacion de la Inteligencia Artificial al periodismo, y particularmente al periodismo deportivo, se encuentra en una fase inicial donde las organizaciones mediaticas de los paises mas desenvueltos tecnologicamente lideran la prospeccion en terminos de innovacion. EnglishSports coverage has become an expanding field for automated journalism due to the peculiarities of the competitions. Sporting events have an important statistical base that fosters the use of structured datasets and helps media outlets schedule information routines because of the cyclic and repetitive nature of matches and tournaments, and consequently, of news coverage. This article is a case study of AnaFut, the first bot developed by the digital native El Confidencial. This is the first Spanish media outlet to use this technology for the automated writing of football match reports. This study comprises the content analysis of eighty texts published on the web, semi-structured interviews of journalists from El Confidencial, as well as a questionnaire carried out with a panel of five experts. Results show that the development and application of Artificial Intelligence in journalism, and particularly in the sports field, is still in the initial stages, and that news organizations from the most technologically advanced countries are leading the way in terms of innovation.

Automated sports journalism. The AnaFut case study, the bot developed by El Confidencial for writing football match reports