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Social media has evolved to take on a major role in the personal and professional lives of people across the world. As of 2016, Pew Research Center data es­ timates that 86% of US adults used the Internet, of whom 79%, 24%, 32%, and 29% used Facebook, Twitter, Insta­ gram, and LinkedIn, respectively.12 In parallel, social media use among clinicians, including neurosurgeons, neurosurgical departments, and neurosurgical journals, has increased exponentially over the past 3 years.2,4,6,10,11,19 Given this dramatic rise and the increasing emphasis be­ ing placed on social media in professional networking, pa­ tient recruitment and education, and the dissemination or discussion of new scientific knowledge, our objective was to highlight the potential benefits and risks of developing a social media presence for members of the neurosurgical community in particular, as well as offer a preliminary guide for the novice social media user.

Neurosurgery and the rise of academic social media: what neurosurgeons should know