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During the annually arranged Action Day Sustainable Washing on May 10 th , 5284 questionnaires about laundry treatment were collected from private people in Germany with the aim of obtaining information about consumer behaviour and attitudes towards sustainability. This is a non-representative census as only 15% of all respondents were male. Nevertheless, relative distribution and correlation provide a relevant insight into consumers’ behaviour towards washing, drying and ironing. The most important results of the analysis can be summed up as follows:

Using Fabric Softeners, Drying and Ironing in Germany: A non-representative Census of Consumer Behaviour