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Environmental policy controversies reflect a struggle between “subjective” (human) and “objective” (scientific) knowledge, which a more rhetorical science could reconcile. I draw from actor network theory and rhetorical identification to suggest a model of ecological rhetoric, which I apply to two science policy projects: ecosystem service markets and adaptive management.

Co-Evolving Expertise in Environmental Policy Debates: Rethinking Values and Participants through an Ecological Model of Rhetoric