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vii CHAPTER 1: INTRODUCTION 1 A Troubled Subculture 1 Expanding Beyond Causation 7 CHAPTER 2: LITERATURE REVIEW 8 The Institution of Thinness 8 Disordered Eating “Goes Online” 10 The Third-person Effect Theory 13 The Spiral of Silence Theory 15 The Future of Pro-ED Blogging 16 Research Questions 17 CHAPTER 3: METHODOLOGY 18 Qualitative Communication Research 18 The Snowball Sampling Technique 19 Telephone Interview Procedures 20 Collecting and Analyzing Data 21 Strengthening the Inquiry 23 CHAPTER 4: RESULTS 25 The Participants 25 Alyssa 25 Lilly 27 Michelle 28 Ella 29 Daisy 30 Agynees 32 Marie 33 Alexis 34 Autumn 35 Monika 37 Mass Media and the Thin Ideal 38 Pre-Internet Journaling 38 The Influence of Television 44 The Influence of Magazines 47 The Influence of Books 48 The Use of “Thinspiration” 48

"Thin is what we're supposed to be, not what we're supposed to talk about": a qualitative study of pro-eating disorder blogging communities