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Confusion with Diffusion? Unravelling IS Diffusion and Innovation Literature with a Focus on SME'S
Author(s) -
Jeanette Van Akkeren,
Angèle Cavaye
Publication year - 1999
Publication title -
ajis. australasian journal of information systems/ajis. australian journal of information systems/australian journal of information systems
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.351
H-Index - 18
eISSN - 1326-2238
pISSN - 1039-7841
DOI - 10.3127/ajis.v7i1.288
Subject(s) - confusion , diffusion , focus (optics) , innovation diffusion , complement (music) , knowledge management , business , empirical research , diffusion theory , diffusion of innovations , perspective (graphical) , marketing , industrial organization , computer science , psychology , epistemology , phenotype , biochemistry , philosophy , psychoanalysis , artificial intelligence , physics , chemistry , thermodynamics , complementation , optics , gene
The aim of this paper is to contribute to understanding of the various models used in research for the adoption and diffusion of information technology in small and medium sized enterprises (SMEs). Starting with Rogers' diffusion theory and behavioural models, technology adoption models used in IS research are discussed. Empirical research has shown that the reasons why firms choose to adopt or not adopt technology is dependent on a number of factors. These factors can be categorised as owner/manager characteristics, firm characteristics, and other characteristics. The existing models explaining IS diffusion and adoption by SMEs overlap and complement each other. This paper reviews the existing literature and proposes a comprehensive model which includes the whole array of variables from earlier models

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