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Nowadays, with competition getting more and more fierce in the agrarian sphere, it’s important for agricultural enterprises and individual farmers to use innovative practices and implement innovative technologies, which would help increase crop yield and improve land use efficiency, as well as run agrarian business in a cost-conscious, thrifty and income-generating manner as a whole. Among innovative technologies, which Ukrainian farmers try to implement in order to operate as remunerative businesses to some extent, the most efficient are as follows: comprehensive field agrodiagnostics, agrochemical analysis of soil, precision farming technologies, electronic field map, etc. More and more agricultural enterprises are recently using such innovative technology as a comprehensive field agrodiagnostics that provides for selecting soil samples using an automated sampler with GPS tracking, conducting a comprehensive agrochemical analysis of soil, developing agrochemical maps, analyzing weather and climate conditions; identifying the critical and risky factors associated with the characteristics of soil and climate conditions and features of fields for growing crops, determining the natural and effective potential of the field, developing recommendations for the fertilizer system, taking into consideration the optimal forms, timing and methods of fertilization, recommendations on the expediency and efficiency of the introduction of precision farming elements, which determine the needs for soil chemical modification. The above mentioned agrodiagnostics has some advantages, which include the following: accurate and precise determination of the actual state of plant nutrition supply; increase in resource efficiency, optimization of financial expenses and reduction in production costs, increase in the effective fertility of the soil, etc. An efficient farming practice is impossible without the implementation of precision farming technologies that will significantly optimize the use of resources and increase productivity. «Precision agriculture involves big data,

FEATURES OF INNOVATIVE TECHNOLOGIES IN AGRICULTURE OF UKRAINE