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The establishment of rural e-commerce can not only make agricultural products have more sales channels, so that agriculture can keep up with the progress of the times and realize the modernization of agriculture, but also increase the employment rate of farmers and constantly improve their economic income. In the new era, in order to achieve the goal of healthy development of rural e-commerce economy, we must understand the current development of rural e-commerce economy. In view of the existing problems, we need to come up with good solutions in time. By analyzing the current situation of rural e-commerce economic development and the problems in the process of development, this paper explores the specific methods of healthy development of rural ecommerce economy in the new era.

Research on the Healthy Development Path of Rural E-commerce Economy in the New Era