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Modern development and functioning of socioeconomic systems requires the introduction of new management methods aimed at preventing, preventing and overcoming crisis phenomena. This is precisely what necessitates and intensifies scientific research aimed at improving the methodology for diagnosing the effectiveness of activities, which involves applying a systematic approach to enterprise management. Measurement can be considered as a process of interaction of the measured and measuring system at a certain point of their state in the flow of time. The measurement is subject to all processes that are included in the flow of creating an additional cost. These are not only financial but also logistical, material, energy, information, marketing and other flows that represent the first system of commercial structure. In this structure, marketing flows are key, integrating, as they provide an opportunity to explore the causes and identify ways to improve market efficiency. To determine the integral indicator of the efficiency of the oil and gas industry, Harrington's desirability function is used, which allows modeling the process of coordinated behavior of individual subsystems of a single whole, taking into account the relationship and the influence between them. Instead of a simple comparison, system parameters are converted to numeric values, and then processed to get the overall system efficiency. The basis for constructing and prioritizing this generalized function is the transformation of the natural values of partial parameters of different physical entities and dimensions into a single dimensionless scale of desirability (advantage). Keywords— performance, Harrington function, oil and gas company, integral indicator, optimization

Application Of The Harrington Function To Assess The Performance Of Oil And Gas Companies