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Many government officials use Instagram as a means of communication. In Indonesia, one of them is Ridwan Kamil, the mayor of Bandung City who has more than 7 million of followers on Instagram and has shared more than 4000 posts. A lot of his posts contain such hilarious wordplay, for example is puns. This research aims to identify the classification and function of puns found in Instagram posts of Ridwan Kamil. This study is qualitative descriptive research which describes a language phenomenon in social media. The researcher selected Instagram posts from an account @ridwankamil which contain puns as the samples. The period of the posts were taken during the year of 2017. The results show that there are five types of puns: homonymic pun, homophonic pun, paronymy, compund pun, and recursive pun. The puns have functions to create humor and to provide brevity and persuasion.

Mayor's Puns on Instagram: Classification and Function of Puns in Ridwan Kamil's Instagram Account