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With the rapid urbanization in China, the metro construction of our country's first-tier cities has been under a basic model, and more and more second-tier cities join the metro construction tide. It is found that metro is a very good media platform according to the experiences of varied cities in different countries, all kinds of metro visual culture phenomenon have plentiful social-cultural meanings, metro culture becomes a special cultural landscape of the city. Nowadays, it’s a important period for Wuhan, as a city famous for its history and culture in China, to promote its metro construction; how to dig out the essence of “Jiangcheng culture” to apply more cultural charm for Wuhan metro visual communication design and come into contact with the world gradually, has become a subject for us to think and study. Keywords-metro visual communication design; visual culture; “Jiangcheng culture”

Study of Wuhan metro visual communication design under the background of “Jiangcheng Culture”