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In recent year, auction is used to solve the problem that the requirement and supply of license plate is not equal. The common rule of auction is that the bidders win the license plate by price order after submitting the price at the same time. The discriminate auction model of license plate is built in this article to find the best bid strategy. Then classify the bidders by the different risk appetite. The winning probability of different risk appetite is analyzed. The best valuation expression can be got according the different probability.

License Plate Auction of Bidder with Different Risk Appetite