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This paper mainly has conducted the research to the incentive problem in modern enterprise management,which is based on Maslow's theory of needs. This paper firstly gives a brief overview of the Maslow's needs theory, and then carries on the analysis to the knowledge workers from the two aspects of the concept and characteristics . We studied on the deficiencies and current of Chinese enterprise knowledge staff motivation system in detail and then analysis the application value of Maslow theory of needs. Finally, the coping strategies and the problems should be paid attention to were studied on Maslow's needs theory.

Research on employee incentive problems in modern enterprise management