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For a city’s economic development, in the short term the economic investment and the infrastructure construction can play a certain promoting role, but the long-term development depends upon the profound cultural deposits. Culture is the soft power of city development, and it includes culture thoughts, culture philosophy, culture essence, culture pursuit, culture development, culture cooperation and so on. Culture is rooted in the history, affects the nowadays, and decides the future. Zhuhai and Macao are adjacent with each other closely. Zhuhai-Macao shares the same cultural root, owns the common ancestor, and has a long history of cooperation. Although there are many similarities between them, the differences in development history and growth process make them have diverse characteristic and distinct feature. In the age of Big Data, with the continuous eco-social development and technology progress, the eco-social cooperation of Zhuhai-Macao is facing new problems and new challenges. The similarities and differences between Zhuhai and Macao make them be faced with new contradictions and be fronted with new tasks. In such a new period, based on their respective characteristic of culture, it is very important that repositioning the interactive development strategies on the eco-social cooperation in Zhuhai-Macao.

Study on Regional Culture and Interactive Eco-social Development of Zhuhai-Macao in Big Data Era