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Based on the fact-finding of the elderly women in the three cities of Hubei Province, this paper clearly reveals their dressing features. The results indicate that: 1. The elderly are more subdivided in contemporary cities of Hubei. Though the traditional ethics, the aesthetic value and the consumption idea decide the general dressing features like “simplification” and “following the trend”, they still have some obvious individual differences owing to their different educational and income level, personal beliefs and regional disparity; 2. Among the six motives of the elderly dressing, “to meet the self-perception” has become the primary one. More elderly transfer their attention from details to their overall looks; 3. The dressing style of elderly women can be divided into urban fashion style, ethnic style, simple and traditional style which all obey the same principle -fabric and comfort.

An Analysis of the Dressing Features of Elderly Women in Contemporary Cities of Hubei Province