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With the number of Chinese Internet users is growing rapidly, Internet is building an extensive network of community, and people begin to find their homogeneous groups through a variety of ways on the network, under the context, online communities formed. So the business pattern of online community is discussed here. How can the online community use the strong cohesion and viscosity of the community members on the platform to develop its commercial value and choose what kind of business pattern? All of these questions are worthy exploring and even offer some improvements of SNS community according to the technology and social development, which may be useful for other types of community development.

The Analysis of the Business Pattern of Online Community and Its Value