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In recent years, people's living standards are improved. Rural tourism, as a new type of tourism, has received more and more attention; but when it comes to the study of agricultural heritage tourism development, there is relatively little discussion. Taking Hai'an in Jiangsu as an example, this paper analyzes the general situation and existing problems of its agricultural cultural heritage, and proposes the use of unique agricultural cultural heritage, Qingdun site and Hai'an Flower-drum, to develop rural tourism, which helps to better protect and inherit agricultural cultural heritage. Meanwhile, it can also create the highlights of local rural tourism, promote economic development, and realize the rural revitalization strategy. Keywords—agricultural cultural heritage; rural tourism; rural revitalization

Discussion on Developing Rural Tourism by Using China's Agricultural Cultural Heritage Taking Hai'an in Jiangsu as an Example