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This study aims to identify the most important factors affecting business development of Warung Tegal in Jabodetabek. A method of Management Audits and Strategic Assumption Surfacing and Testing were used. Management audits resulted twenty-three factors influencing the business development of Warung Tegals. Strategies policies to support business development of Warung Tegal were identified, those are: procedures in management administration are not applied in accordance with the provisions, an assessment of employees based on the performance achieved and the provision of compensation is adjusted to the conditions agreed upon and felt by employees enough and has a positive effect on increasing productivity, and marketing contributes to the development of telecommunication business services, by offering a variety of food menus, diverse and interesting presentations, and an array that invites consumers to order food.

Factors Affecting Business Development of Warung Tegal: The Case of Warung Tegal in Jabodetabek