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Bootlegging projects (called for clarity Innovative non-existent Projects INP) engage substantial part of company’s productive capabilities making any controlling based decisions less effective. However, they are the origins of some most famous innovations: Makrolon® and Aspirin® of Bayer AG, Post-it® of 3M. Company faces a difficult decision: to trace and discriminate any such endeavour or allow consciously pursuing of those innovation drivers. The research presented in this paper analyses the background and conditioning of the persons involved in the INPs. Typical cases of BMW and glue manufacturer are presented. Based on literature survey and developed phenomenological classification, an analysis of an innovative engagement, the personality traits, company organization and culture, motivators and showstoppers impact is performed. The mutual interdependence and suitable areas of innovative company activities concludes the paper. An innovation pursue with the INP projects as a part of a deal, both, in large and small companies is recommended. Yet, the approach of large enterprises shall differ from that of micro, small and medium companies, taking into account the human factor traits of potential INP project managers. Keywords—Phenomenological classification; Team Centred Interaction; Innovative non-existent projects taxonomy; engagement model; Motivation factors

An Analysis of the Environment and Personality Impact in Innovative Non-existent Projects