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This paper analyses the application of Conceptual Blending Theory in tourism English teaching in Colleges and universities. The application of Conceptual Blending Theory to tourism English translation strategy provides a new teaching perspective for English teaching. Conceptual Blending Theory can establish mutual mapping in psychological spatial network and integrate into new spatial network in various ways. This paper emphasizes the importance of conceptual integration in tourism English teaching from the perspective of cognitive linguistics. It holds that tourism English teaching is not a static teaching, but a dynamic process of semantic construction. In teaching, English teachers should enrich students’ imagination, start with teaching methods, and let students use language creatively. At present, there are some problems of integrating linguistics with professional content in tourism English teaching. Therefore, it is necessary to study tourism English teaching in Colleges and universities from the perspective of conceptual integration theory so as to promote students to develop better in the future.

Applied Research on Tourism English Teaching in Colleges and Universities on the Perspective of Conceptual Blending Theory