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The media industry is developing rapidly, and the digital age is coming. The society needs more specialized and professional talents, and the traditional media professional training model is difficult to meet the needs of media development under the new situation. Therefore, we need to reform and innovate the existing media professional training mode, make in-depth reform and innovation from the aspects of the teaching mode, curriculum system, practical teaching system, etc., to improve the level of training of media professionals, and try to explore a practical new way to cultivate specialized talents who are “innovative, applied, inter-disciplinary, and good at many things while specialized in one major” in media majors. Keywords—media major; applied talents; training mode

Research on the Innovation of the Training Mode of Applied Talents in Media Major