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Development of rural tourism is one of the method to boost regional economic growth.That's because people nowadays prefer unspoiled, away from the crowd destination. The reason why people tend to travel there is because they want to refresh their mind. Tedious and monotonous tourism area in th ecity, is also one of the causes of the public start to attract to rural and natural tourism. The presence of rural tourism destination brings the fresh air for the community. Construction of rural tourism destination is not easy, but it doesn’t mean impossible. To realize that serious planning and community involvement are needed. The most basic factor that could be an indicator of success or failure of the development of rural tourism is the mindset of the local resident it self. About how is their mindset that initially only focused on agriculture and livestock, turned into how to develop tourism potentials with local wisdom based on the local community. Such a plan also need a quite big funding, therefore investors are necessary. In this case the investors will not be willing to invest if the community can’t manage the funds well and the community is also considered unable to carry out the planned program. Therefore, the coordination of the investor and rural community is a key to establish a tourism destination. Both sides also need a good communication to avoid misunderstanding that will cause problems in the future.

Mapping of Potential and Obstacles of Tourism Development in Coban Parang Tejo, Gading Kulon, Dau, Malang Regency