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The present tempest in a teapot arose out of a short article I wrote for the June 2011 issue of Survey Practice about the importance of measuring strength of opinion. I presented evidence that some strength measures were better than others in the case of the issue of requiring permits for guns. The article reported data I gathered that deliberately included a measure of intensity, though it also indicated that a different and apparently more useful measure of attitude strength was obtained as well. How could David conclude from that article that I don’t care whether “intensity” is measured?

Comment on David Moore’s “What Single Polls and Their Marginals Tell Us (Or Not!)”