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The article goes through various definitions and presents concept analysis of the definitions liberalization, internationalization, destandartisation of education and universities, restructuring and democratization of education. It aims at correct use of the term "DEMOCRATIZATION OF EDUCATION" in order to write roadmaps and strategies for departments and institutions development. The study analyses "DEMOCRATIZATION" concept detonates in the educational sphere of life taken from the Google Scholar articles by the screening method within 2013-2018 and shows its frequency distribution and actualization in the spheres of life. Using the method of Synonymic analogy, the core meanings of the concept interpretation are demonstrated and exemplified term in political and philosophical discourses. The meaning of the Democratization is delineated and illustrated. The concept study results in defining “DEMOCRATIZATION" and its features for educational sector for the use of education managers in writing road maps to democratizing education in Ukraine.

THE PURSUIT OF DEMOCRATIZATION IN EDUCATION - KNOWING WHERE TO GO. CONCEPT ANALYSIS FOR THE CORRECT USE OF THE TERM "DEMOCRATIZATION OF EDUCATION"