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The relevance of the research lies in systematic comprehension and strategic solutions to problems associated with economic education of modern youth. In the conditions of digitalization for our country is the main in training highly qualified personnel for the real sector of the economy the formation of youth readiness for adaptation in the socio-economic rapidly changing world. This problem can be solved on condition that the young people form and develop entrepreneurial abilities, which will ensure the achievement of real success in any area of their chosen professional activity. The aim of the article is to define the position and role of economic education as the main megatrend of innovative development of Ukraine. The objectives of the research are: 1) to explore the human phenomenon of economic and its role in the modern life of the country; 2) to identify problem components of education in the formation of market consciousness of young people; 3) to propose ways to develop domestic economic education in the formation of creative economic education and culture of modern youth. Methodology of research. As a result of the research on this problem the following methods of scientific research were used: Dialectical, abstractly logical, monographic and other methods of scientific research. The specific methodology of education analysis gave rise to the beginning of the scientific tradition to consider education as a factor of social transformation. The results of the research. General and professional economic education today for any society, especially transformational, is a key factor in ensuring its innovative development in the framework of the latest global trends. This, in turn, actualizes the problem of diversification and variety of forms, methods and organizational forms of providing Ukrainian citizens with high-quality educational services in the field of economic sciences and academic disciplines. The development of the economic system of the domestic national society directly depends on whether the Ukrainian educational community is able to develop adequate mechanisms for the formation of a high level of economic and entrepreneurial culture of the modern type among young people. At the same time, real economic processes definitely influence the economic socialization of young people and the level of their economically entrepreneurial education and politeness.

POSITION AND ROLE OF MODERN ECONOMIC EDUCATION AS THE MAIN MEGATREND OF INNOVATIVE DEVELOPMENT OF UKRAINE