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Rewards play a vital role to increase satisfaction. To satisfy the employees, there is an important role of non-financial rewards. Though financial rewards are considered to be very effective and is an important form to escalate job satisfaction, non-financial rewards are still overlooked at times. This study measures the impact of non-financial rewards on job satisfaction at work place in private companies of Pakistan. Data is gathered through SelfAdministrated Questionnaire containing 5 nominal and 12 Likert scale questions from a Sample of 100 employees by convenience sampling technique. The data is analysed through SPSS. Correlation and regression tests are applied to analyze the data. The results reveal that recognition, flexible working arrangement, feedback to employees, freedom, advancement opportunities, promotion, empowerment, competitive work environment and individual reward preference positively impact job satisfaction in the workplace. It would further be suggested that focusing the factors that positively impact job satisfaction would enhance the performance of employee and create a positive work environment which will also help grow the organization’s productivity.

MEASURING THE NON-FINANCIAL REWARDS IN ESCALATING EMPLOYEES JOB SATISFACTION (A STUDY OF PRIVATE COMPANIES IN PAKISTAN)