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The article presents a proposal for an integrated assessment of the tourism attractiveness of a region. The holistic approach used in the author's master's thesis is given as an example. The article presents the results of a survey and ‘point bonitation’ (a ranking method) for the North Karelia region. In the summary, there is an attempt to assess the methods which were applied in the research

An attempt at an integrated assessment of the tourism attractiveness of a region: the example of North Karelia (Finland)