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With the development of computer multimedia technology and the application of wireless Internet technology, digital media art is a new art form constantly creating new miracles in the art field. Although many traditional artists still have doubts about the artistic expression of digital media, but it can't stop digital media showing its pride in the new media and art platforms. Based on digital technology and modern media, this new art form combines perceptual thinking with rational thinking. At the beginning of the digital media, it showed extraordinary cultural charm and artistic tension. This paper mainly studies the cultural shaping and value realization of digital media art to promote the value of digital media.

The Cultural Shaping and Value Realization of Digital Media Art