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Objectives: The concept of communication is inherently broad, so the content of a course usually depends on the instructor, leading to a variety of syllabuses with a shared name. The present research was conducted to understand the current state of business communication courses in Korea and provide a fundamental basis for curriculum development. Methods: The top 30 universities in the 2017 Business School Assessment by the Korea Economic Daily were accessed through websites. Department curriculum and course syllabuses were collected and analyzed and compared with those of 2011 and 2014 and with those from the top 30 American universities. Results: Three types of business communication courses were identified, and the distribution of courses showed relatively balanced weights of the three types (46%, 24%, and 30%), which did not significantly change between 2011 and 2017. However, a gradual growth of business major proportions was noticed from 2011 (77%) to 2014 (92%). There were also significant differences between Korea and the U.S.: There was a higher proportion of elective courses (84%) in Korea, whereas most of the courses were business in practice-oriented type (70%) and required courses (63%) in the U.S. Conclusions: More emphasis on business communication in business schools is needed with lower technical skills and higher required courses in Korea. A suggested framework of the House of Quality model will be useful for curriculum development considering multifaceted stakeholder needs in a rather scientific way to improve the education, research, and practice of business communication.

An Analysis of Business Communication Courses in Business Schools and Suggestions for Curriculum Development