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The article presents selected aspects of organizing sustainable development in rural areas, as well as a growing trend for personal development, highlighting the close relationship between the two. The aim of the present study was to analyse the opinions of chosen respondents, concerning their own motivation for implementing sustainable development, their willingness to learn and belief in their abilities important aspects of effective and lifelong education in a knowledge-based society, for the good of the individual as well as the local and global community. Agriculture students of the University of Rzeszów (Poland) were surveyed. They responded to 10 closed questions. They were motivated to implement sustainable development by changing their daily habits by knowledge about the increasing rate of biodiversity loss (32 %), knowledge of the poor quality of the environment (26 %) and economic incentives (29 %). They believed that in order to build a sustainable world the most needed were: information and knowledge (74%) and responsibility (61 %) followed by ecological culture (48 %); they believed that self-knowledge and self-improvement were part of building sustainable development. As the most important thing, 65 % of respondents indicated the constant search for a balance between self-care, caring for others and nature. The results of the study provide a diagnosis of students’ motivations and gives the concerned educators some hints how to conduct their classes and lectures. This is also significant as an aspect of organizing effective and long-lasting education, which is an important basis for implementation of sustainable development also in rural areas.

rural environment. education. personality

Assessment of Selected Opinions of Agriculture Students of Rzeszow University in Poland, in the Context of Education for Sustainable Development in Rural Areas