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The objective of this study was to identify the reasons of adherence of the practitioners of physical exercises of the Centers of Activities of the SESC-DF and to verify if they differentiate according to sex, age and types of physical exercises. A representative sample of 986 individuals of both sexes (?15 years) answered a questionnaire constructed and validated by Alves (2004). The data reveal that the informants entered the programs (a) following medical indication, (b) to prevent problems of health and (c) to improve the physical conditioning. These results suggest that the argument concerning health is the main reason that justifies the adherence to the programs of physical exercises of the SESC-DF. Keywords: Physical Exercise; Adherence; Reasons; SESC/DF.

MOTIVOS DE INGRESSO NOS PROGRAMAS DE EXERCÍCIOS FÍSICOS OFERECIDOS PELO SERVIÇO SOCIAL DO COMÉRCIO – SESC-DF