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This article explores key themes and discourses surrounding women’s health advice written by Dr. Marion Hilliard between 1954 and 1957. Her works, published in eight Chatelaine articles and a 1957 book, are of particular significance because they demonstrate some of the many paradoxes Canadian women faced: women were told to stay at home and be housewives, but that they could have an identity of their own; that women too were sexual beings, but that their sexuality was confined within heterosexual, monogamous limits. Hilliard’s articles are important because they not only demonstrate the extent to which patriarchy defined women’s roles, nature, and sexuality, but also how the mass media at times provides opportunities to challenge these dominant ideologies. RESUME Cet article explore les points majeurs et les discours lies aux conseils sur la sante feminine offerts par le Dr Marion Hilliard entre 1954 et 1957. Ses ecrits, publies dans huit articles parus dans Châtelaine ainsi que dans un livre de 1957, ont une grande importance car ils explorent quelques-uns des nombreux paradoxes confrontant les femmes canadiennes a l’epoque : en effet, on recommandait alors aux femmes d’etre femmes au foyer, tout en leur disant qu’elles pouvaient avoir une identite propre; on leur disait qu’elles aussi etaient des etres sexuels tout en insistant que leur sexualite s’exprime de maniere heterosexuelle et monogame. Dans l’ensemble, les articles d’Hilliard sont tres utiles pour l’exploration de la distance parcourue dans la construction du role, la nature et la sexualite de la femme, ainsi que des manieres diverses dont les medias ont mis en question ces ideologies dominantes au cours de cette periode tumultueuse.

Reading Chatelaine: Dr. Marion Hilliard and 1950s Women’s Health Advice