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Information and communication technologies (ICTs) are hailed as important tools for rural development and are considered essential for enhancing livelihoods of people in rural areas (Gilbert et al., 2008). According to Geldof and Unwin (2005), ICT can be used as a tool for strengthening education, improving public services and governance as well as for supporting agriculture and the service industry. Telecentres are seen as one of the most successful means to promote ICT diffusion in developing countries because they increase the access of ICT to people, particularly the poor people living in remote rural areas (Gopakumar, 2006).

Understanding the Role of Rural Entrepreneurs in Telecentre Sustainability: A Comparative Study of the Akshaya and eSeva Projects in India