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In urban growth processes, urbanisation is highly influenced by economic growth which triggers the dynamics of economic agents and land uses. This is consisted of complex subsystems which need sophisticated methods like agent-based modelling and simulation to understand the pattern, behaviour and scale of multiple actors. The objective of this paper is to identify the behaviour, pattern and the scale of impact of firms on market in the region in order to foster an accurate agent-based modelling. The Geographic Information System is utilized to geocode the entrance and exit of firms to the market in Greater Kuala Lumpur region. This study has also carried out a temporal analysis considering 18 years performances of the firms from 1990 to 2007. The findings in this paper show sector 9 (i.e. Financing) has highest percentage of establishment with 35.1 %. In addition, Sector 3 (i.e. Mining) and Sector 5 (i.e. Electricity) have the lowest percentage of establishment with 0.3 %. The result of this study will be a foundation to facilitate developing an agent-based modelling and simulation which helps town planners and decision makers to understand the relationship and interaction between economic growth and dynamic land use patterns in their region.

FIRM DYNAMIC ANALYSIS FOR URBAN LAND USE AND ECONOMIC GROWTH MODELLING