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This research aims at evaluating the effectiveness of communicating simulation results to enhance learning. This was done by testing whether showing simulation results which demonstrate the long-term effects of different man- agement strategies in a large area changes people's SFM preferences. Forest users in Central Labrador were shown simu- lation results of three alternative forest management scenarios illustrating possible long term effects on various indicators. SFM preferences were measured using an attribute-based choice experiment before and after the presentation. Based on earlier research and issues closely related to the attributes used in the choice experiment, we expected significant prefer- ence change and more consistent choices after presentation. No significant change was found, however. This may be due to the relative stability of SFM preferences in the region. It is also possible that more participants and a longer time frame would be needed to reveal change. However, detected changes in the parameter estimates for cut block size and alterna- tive-specific constant (ASC), measuring the tendency of selecting the status quo alternative, indicate that some learning occurred during the process.

Effects of Showing Forest Simulation Results on SFM Preferences of Forest Users in Central Labrador