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This essay examines the ways in which two popular cricket movies from India — the Hindi movie Iqbal (2005) and the Tamil movie Jeeva (2014) — validate the tenets of “roll-back neoliberalism”  (Peck and Tickell 2002), an ideology that calls for the withdrawal of State-regulatedwelfare mechanisms in favour of free market capitalism. The protagonists of these movies are talented cricketers from underprivileged backgrounds, and they are excluded from regional and national teams by corrupt cricket board officials. This essay critiques a common story arc that these narratives share: the protagonists are quintessentially neoliberal entrepreneurial subjects who overcome the marginalization through adept exploitation of commercial potential of the sport. The argument is that the discursive delegitimization of State intervention in cricket, and the concomitant framing of the free market as a progressive and inclusive entity, are disempowering for the cricketing public. While a State-regulated sporting culture does have its exclusionary aspects, this essay contends, contrapuntally, that the neoliberal validation of the free-market rationale can be problematic in that it absolves the State of the responsibility of fostering an inclusive cricketing culture. This study thus offers a contingent and strategic endorsement of the Indian State’s intervention in the nation‘s cricketing cultures.

Neoliberal Cricketing Subjects in Contemporary India: The State-Market Dichotomy in Two Cricket Movies