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Accessibility is a key priority of public policy in the social sphere, a necessary condition to ensure equal opportunities and cultural participation. Analysis of the international practice reveals that the issue of accessibility has two aspects - objective and subjective. Regression models were used to conduct empirical analysis of the impact of economic factors on the museum attendance. The factor analysis of the data for the period of 2010-2012 conducted with the principle component method allowed to identify five factors. As a result, we estimated the impact of each factor on the museum attendance

Aspects of Increasing Accessibility of Russian Museums and Evaluation of Attendance