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After toiling away in the emerging field of computer sciences for some twenty years, Ed eventually succeeded in accomplishing his life's goal: to make the first, full-length animated feature film. After successful completion of his life's goal, he came up with a new goal: to create a viable, sustainable creative business that could last without the input of himself or the other creative powers that be at Pixar. This book essentially encapsulates the lessons he's learned that have not only made Pixar "work" but will hopefully continue to do so for years to come.

Creativity INC.: overcoming the Unseen Forces that Stand in the Way of True Inspiration