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Thanjavur district is the third largest coconut producing district in the TamilNadu with 37,346 Ha of land under coconut cultivation. As a perennial crop, coconut has been giving a steady income to farmers over the years. The Gaja cyclone which hit the east coast of Tamil Nadu on 16 th of November 2018 has caused a severe damage to the coconut plantations, affecting the livelihood of several thousands of coconut growers. The study conducted in 2019 among the sample of 120 cyclone-hit coconut farmers revealed that almost all of the respondents preferred to replant coconut despite huge loss. Hence, data regarding the factors perceived by the farmers for retaining in coconut cultivation were collected and the perceived factors were ranked using Garrett ranking technique, which showed that Possibility of management of coconut farms with permanent labour was the foremost perceived factor followed by higher returns, less number of irrigation requirement, less labour requirement, and Area specificity. The Kendall correlation coefficient which was calculated between the rankings of two different groups of respondents categorized for the selected socio-personal variables showed that Experience in coconut cultivation, Farm size and Number of earning members in the household are the variables on which the perception of factors by the farmers greatly differ.

Factors Responsible for Replanting of Coconut as Perceived by the Cyclone Affected Coconut Growers