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Learning mathematics is considered difficult by many students. The difficulty they face is in applying concepts in solving everyday problems. Therefore, innovative learning media are needed to improve students’ understanding of these concepts. This study aimed to determine whether virtual reality-based mathematics learning media with an ethnomathematical approach are effective in improving student learning outcomes. This was development research, using the ADDIE model (analysis, design, development, implementation, evaluation); however, this article describes only the implementation and evaluation stages. The research subjects were students of class XI SMA N 1 Tahunan Jepara who were recruited using purposive sampling. According to the findings, the average learning outcomes of the experimental class were better than the control class. In addition, the experimental class had higher results for learning mastery than the control class. So, it can be concluded that the virtual reality-based mathematics learning media with an ethnomathematical approach can be effectively used for high school students. Keywords: mathematics learning, virtual reality, ethnomathematics

The Effectiveness of Using Virtual Reality-Based Mathematics Learning Media With an Ethnomathematical Approach