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Since the start of its spread in 2020, the COVID-19 pandemic has had an impact on various fields in Indonesia, one of which is education. Because of the pandemic, the Indonesian Government has called for replacing face-to-face learning with online learning. Teachers are required to be more creative in developing learning media that can be used for the online learning process. In this study, teachers developed learning media in the form of videos for early childhood levels. The development of this learning media used the ADDIE approach (analysis, design, development, implementation and evaluation). The media developed were validated by material experts and media experts. Then a product trial was conducted at the TK/KB Laboratory of the State University of Malang. The results of the product trial showed that there is student interest in video learning media for online learning. Keywords: online learning, media, video

Optimization of Online Learning With the Development of Video Learning Media for Early Children's Education