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The purpose of this article is to present the results of sociological research on a number of issues of modern reader practices that develop a deep and a substantial impact of reading on the inner world of a reader. The survey audience is the visitors of the Tenth International Book Fair, held in St. Petersburg in May 2015. The present study was carried out using the questionnaires and formal interviews, and the processing of empirical material was carried out by case-study method. Despite the fact that the survey sample can not be regarded as a strict one, we tend to consider the results of the study as the representative ones. The obtained statistics allowed to bring the data together and carry out their analysis as a whole, though the analysis of respondent answers proved to be more informative one and distributed by age groups. During the survey we were able to identify the great interest of respondents to foreign literature, the decline of interest in poetry, an expressed separation of reading public into interest groups. Book Salon–2015 visitors tend to respect an ambiguous character of novels, choose a variety of literature and showed a great interest in developing, meaningful reading.

«BOOKS AND PEOPLE»: RESULTS OF THE PUBLIC POLLS ON READING PROBLEMS AT THE ST PETERSBURG INTERNATIONAL BOOK FAIR 2015