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RESUMO : O intuito deste artigo e realizar um mapeamento dos podcasts existentes no Brasil e que sao utilizados como ferramenta para disseminacao de temas voltados ao meio ambiente. Para tanto, foi analisado o uso desse modelo de midia de comunicacao e o seu fator de conscientizacao ambiental. Em termos metodologicos, a pesquisa foi qualiquantitativa e exploratoria, consistindo no levantamento de 20 podcasts de acesso gratuito e disponiveis na web . Foram contabilizados 1.189 episodios divididos desigualmente entre 20 podcasts . A partir da Analise de Conteudo (AC), identificou-se que a maioria dos podcasts e produzido em Sao Paulo e surgiu no ano de 2018. Eles sao publicados semanalmente e a maioria em formato de entrevista. Notou-se ainda que o tema ambiental de maior ocorrencia e sustentabilidade. Apesar de esta midia ser relativamente recente, especialmente no Brasil, os podcasts tem se disseminado e instigado debates sobre o meio ambiente, inclusive no que se refere a Amazonia, que e, entretanto , tematica ainda pouco discutida nessa plataforma digital . PALAVRAS - CHAVE : comunicacao; internet; audio; cibercultura . ABSTRACT : The purpose of this article is to map the podcasts that exist in Brazil and are used as a tool to disseminate themes focused on the environment. For this, the use of this communication media model and its environmental awareness factor was analyzed. In methodological terms, the research was qualitative and exploratory, consisting of the survey of 20 podcasts of free access and available on the web. There were 1,189 episodes divided unequally between 20 podcasts. Anchored in the Content Analysis, it was identified that most podcasts are produced in Sao Paulo and emerged in the year 2018. They are published weekly, and most of them have the content based on interviews. It was also noted that the environmental theme of greatest occurrence is sustainability. Although this media is relatively recent, especially in Brazil, podcasts have disseminated and instigated debates about the environment, including about the Amazon, but it is still little discussed in this digital platform . KEYWORDS : communication; internet; audio; cyberculture .

Mídia pós-massiva: um levantamento de podcast especializado em meio ambiente como instrumento de conscientização ambiental