English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Plus annual

Presents the access of premium content as premium feature

Premium Content

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Tools annual

Global: Zendy Free Plan

Global: Zendy Tools monthly

Global: Zendy Plus monthly

The purpose of the article is to discuss the specifics of communication between a doctor and a patient, complicated by the influence of the media. A survey of pseudoscientific ideas challenging a specialized medical knowledge together with the method of content-analysis indicate a cognitive dissonance in the doctor-patient interaction. Conclusions: the dissonance factor and the minimum necessary mutual understanding between a doctor and a patient are regulated by situationally relevant communicative models.

The influence of the media on the formation of cognitive dissonance in the doctor-to-patient interaction