English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Tools annual

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Tools monthly

Global: Zendy Plus monthly

Presents the access of premium content as premium feature

Premium Content

Global: Zendy Plus annual

Global: Zendy Free Plan

Cross-cultural IS research is beginning to mature; however, much is left to do. This article reviews the most popular conceptualization of National Culture and offers suggestions for improvements in measurement. While Hofstedefs culture dimensions uncertainty avoidance, power distance, masculinity/femininity, and individualism/collectivism are still widely used in many disciplines; it is not guaranteed that the measures still hold after over 30 years. Empirical evidence is presented from two studies that indicate that shifts might have occurred. Because the usual national culture constructs are measured at the national level, they also should not be used in individual models of behavior or technology acceptance.

Integrating National Culture into IS Research: The Need for Current Individual Level Measures