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This study examined which of the factor (social media, social groups or government policies) most influences youth’s ability to participate in leadership in Malaysia. Using a conceptual framework, and social impact theory, the study aimed to investigate the possible reasons why most Malaysian youths at secondary and tertiary educational institutions do not actively participate in leadership activities in their communities. The study employed cross-sectional survey and proportionate stratified random sampling method to collect data from 310 youth leaders in north, east, west and south zones of Malaysia peninsula. However, after data cleaning, data for 141 respondents were analyzed through descriptive statistics and regression methods. Among others, the study found that social media (use time), and social groups (mentors) have the most significant positive effects on leadership participation among Malaysian youths. The study, therefore, recommended that the government and the universities management should monitor and restrict information transmitted on social media to forestall negative social influence on youths by mentors. This could lead to greater participation in leadership activities among Malaysian youths.

FACTORS IMPACTING ON YOUTH’S LEADERSHIP PARTICIPATION IN MALAYSIA: SOCIAL MEDIA, SOCIAL GROUPS OR GOVERNMENT POLICIES?